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Effective Date: This MyEstateCard.com Privacy Policy was last updated on September 23, 2016.

The following sets forth the policies for the collection and use of personally identifiable information ("Personal Information") by Estate Card LLC (“Estate”) and Very Important Relationships, Inc. (“VIR” together with Estate, collectively, the "COMPANY") in connection with the Estate Card Rewards Program and MyEstateCard.com website (the "Website") and its offline operations (the Site and offline operations together are known as the "Business"), and supersedes any previous statement of such policies. Capitalized terms not otherwise defined herein shall have the meaning given such term in the Estate Card Rewards Program Membership Agreement.

COMPANY knows that Your Personal Information is important and COMPANY respects that importance and treats that information in a commercially reasonable manner. COMPANY has created the below policy to explain the types of information it collects from users, how it uses this information, with whom and for what purposes it shares the information, and how Users can interact with COMPANY in connection with the information collection and use.

COMPANY takes its obligations regarding privacy very seriously and it wants to ensure Users are fully informed about the Information they are providing to it.

1. Acknowledgement and acceptance of terms
The COMPANY is committed to protecting Your privacy. This Privacy Statement sets forth our current privacy practices with regard to the information we collect when You use the Estate Card Rewards Program. By your use of the Estate Card or accessing the Website, you acknowledge and fully understand Company's Privacy Statement and freely consent to the information collection and use practices described in this Website Privacy Policy.

2. Participating Merchant Policies
Related services and offerings with links from the Website, including vendor sites, have their own privacy statements that can be viewed by clicking on the corresponding links within each respective website. Merchants and others who participate in the Estate Card Rewards Program are encouraged to participate in industry privacy initiatives and to take a responsible attitude towards consumer privacy. However, since we do not have direct control over the policies or practices of participating Merchants and other third parties, we are not responsible for the privacy practices or contents of those sites. We recommend and encourage that you always review the privacy policies of Merchants and other third parties before you provide any Personal Information or complete any transaction with such parties.

3. Information We Collect and How We Use It
COMPANY collects certain information from and about You in three ways: directly from our Web Server logs, the User, the Card Issuer and with Cookies.

a. Web Server Logs
When you visit our Website, we may track information to administer the site and analyze its usage. Examples of information we may track include:

• Your Internet protocol address.
• The kind of browser or computer you use.
• Number of links you click within the site.
• State or country from which you accessed the site.
• Date and time of your visit.
• Name of your Internet service provider.
• Web page you linked to our site from.
• Pages you viewed on the site.

b. Use of Cookies
The Website may use cookies to personalize or enhance your user experience. A cookie is a small text file that is placed on your hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a Web Server in the domain that issued the cookie to you.

One of the primary purposes of cookies is to provide a convenience feature to save you time. For example, if you personalize a web page, or navigate within a site, a cookie helps the site to recall your specific information on subsequent visits. Hence, this simplifies the process of delivering relevant content and eases site navigation by providing and saving your preferences and login information as well as providing personalized functionality.

COMPANY reserves the right to share aggregated site statistics with partner companies, but does not allow other companies to place cookies on our website unless there is a temporary, overriding customer value (such as merging into the Website a site that relies on third-party cookies).

You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies. If you reject cookies by changing your browser settings then be aware that this may disable some of the functionality on our Website.

c. Personal Information Users
When you register for the Estate Card Rewards Program, we will request some Personal Information such as name, email, and other relevant information. You may also be asked to disclose Personal Information to us so that we can provide assistance and information to you. For example, such data may be warranted in order to provide online technical support and troubleshooting.

We will not disclose personally identifiable information we collect from you to any third parties without your permission except to the extent necessary including:

• To provide services,
• To fulfill your service requests for services,
• To protect ourselves from liability,
• To respond to legal process or comply with law, or
• In connection with a merger, acquisition, or liquidation of the company, or
• To provide such information to the Card Issuer for their use.

You should be aware that Personal Information which you voluntarily include and transmit online, such as online forums, may be viewed and used by anyone with access to such forums. COMPANY is unable to control such uses of your Personal Information.

We may use and disclose non-Personal Information for any number of reasons, including but not limited to, working with business partners and improving our services.

4. Use of Web Beacons or GIF files
The Website's Web pages may contain electronic images known as Web beacons - sometimes also called single-pixel gifs - that allow the Website to count users who have visited those pages and to deliver co-branded services. The Website may include Web beacons in promotional e-mail messages or newsletters in order to determine whether messages have been opened and acted upon.

Some of these Web beacons may be placed by third party service providers to help determine the effectiveness of our advertising campaigns or email communications. These Web beacons may be used by these service providers to place a persistent cookie on your computer. This allows the service provider to recognize your computer each time you visit certain pages or emails and compile anonymous information in relation to those page views, which in turn enables us and our service providers to learn which advertisements and emails bring you to our website and how you use the site. The Website prohibits Web beacons from being used to collect or access your Personal Information.

5. Accessing Web Account Information
We provide you with the means to ensure that personally identifiable information in your web account file is correct and current.

6. Changes to this Statement
COMPANY has the discretion to occasionally update this privacy statement. When we do, we will also revise the "updated" date at the top of this Privacy page. We encourage you to periodically review this privacy statement to stay informed about how we are helping to protect the Personal Information we collect. Your continued use of the service constitutes your agreement to this privacy statement and any updates.

7. Contacting Us
If you have questions regarding our Privacy Statement, its implementation, failure to adhere to this Privacy Statement and/or our general practices, please contact us via the form on the help page on our Website.

The Website will use commercially reasonable efforts to promptly respond and resolve any problem or question.

8. Web Analytics Service
This site uses a third party analytics system to help improve usability and customer experience. Mouse clicks, mouse movements and scrolling activity may be recorded. Non sensitive keystroke information that you voluntarily enter on this website may also be recorded. You can choose to disable these features here. Note, by disabling this feature you will also be disabling other features such as 1-to-1 support chat.